G'day, we're Noferin, and we'd love to share a story about two designers trying to live by the lessons they instill in their daughter: namely, never give up.

OUR STORY SO FAR

IT'S BEEN A LONG JOURNEY

It was the year 2000, the distant future. Or was it the past? Whatever. Since falling in love with each in high school art class, we've been making things and sharing our work and meeting lovely people and trying to figure out the magic formula of life. For the longest time we tried selling our stories to different media companies, but we always got the same answer ....

THEY ALL SAID NO

A lot of really lovely things have been said to us by a lot of really lovely people. Except the words we'll help you. It's enough to get you down. But you know what they say ...

IF AT FIRST YOU DON’T SUCCEED …

Try, try again. Learn from your mistakes. Don't take no for an answer. As parents, we know all the cliches. So we put these into practice and tried again. And again. And ...

something obviously needed to change

LET'S TRY SOMETHING NEW

You know those 'started in the garage' stories you read about? This is one of them. Except this is one in the making. And we want to try something different.

A SIMPLE IDEA CAN MEAN A LOT

Having both grown up on the wrong side of poverty, where we didn't know where our next meals were coming from, we know the harsh reality of food insecurity. Sadly 1 in 5 Australian children still go to bed with an empty tummy. And that's not fair. Especially when you consider how much food this country wastes. It might seem crazy, but we want to create an Australian-born children's property that exists to help feed hungry tummies.

WE NEED YOUR HELP

For every Roobee Roo book sold, we give funds to help provide a meal. That's a great start, but we want to give more. We've got a lot planned for our little roo with the very special pouch, but we could really use your help. Being independent allows us to give a lot more, but there is only so much a husband and wife can do. We need your support. We need your interest. And most of all, we need your voice @OfficialRoobeeRoo to share your love of #roobeeroo.

SHOPPING CART

title